Sneha Jain Design & Brand Strategy

Graphic Designer & Brand Strategist · London, UK

Brands built on a clear idea, not just a nice logo.

I help founders and growing businesses work out what they actually stand for — then give it a visual language that holds up everywhere, from a packet on a shelf to a pitch deck at 9am.

See selected work Work with me

Selected work

A few projects that show how strategy and craft meet.

Brand identity system for Marigold & Co.

Marigold & Co.

Identity, packaging and tone of voice for a small-batch tea house.

Strategy · Identity · Packaging
Visual identity for Northlight Studio

Northlight Studio

Repositioning an architecture practice for a bigger conversation.

Positioning · Identity · Web
Packaging design for Saffron Field

Saffron Field

A spice range that earns its place on the shelf and in the kitchen.

Naming · Packaging · Art Direction
Editorial design for The Long Table

The Long Table

An editorial system for a community food journal.

Editorial · Print · Layout

How I can help

Engagements usually start in one of three places.

  1. 01

    Brand Strategy

    Research, positioning, audience and messaging. We work out what you stand for, who it is for, and the words you will use — before a single pixel moves.

    • Discovery & stakeholder workshops
    • Positioning & brand platform
    • Naming, tone of voice, messaging
  2. 02

    Visual Identity

    Logo, type, colour, imagery and layout — designed as a system and documented so your team can use it without me in the room.

    • Logo & identity system
    • Type, colour & art direction
    • Brand guidelines & asset kit
  3. 03

    Applied Design

    The places a brand actually lives: packaging, print, social, decks and campaign artwork — made to one consistent standard.

    • Packaging & print
    • Social & campaign templates
    • Presentation & pitch design
Portrait of Sneha Jain

Hello, I am Sneha

A graphic designer and brand strategist with a soft spot for brands that have something honest to say.

I work with independent founders, studios and in-house teams across food, culture and the built environment — the kind of projects where the brief arrives half-formed and the real work is figuring out what the business is trying to become.

My background sits on both sides of the table: the strategic thinking that decides why a brand exists, and the hands-on craft that decides how it looks and feels. That means fewer handovers, less lost in translation, and work that stays true to the idea it started from.

Outside of client work you will find me collecting type specimens, over-photographing packaging in supermarkets, and redesigning menus in my head.

Based in
London, UK — working with clients worldwide
Focus
Brand strategy, identity systems, packaging
Tools
Adobe CC, Figma, InDesign, a lot of tracing paper

How we would work together

Clear stages, clear deliverables, no mystery.

  1. 01

    Listen

    A proper conversation about the business, the market and what is not working. Free, no obligation.

  2. 02

    Define

    Research and workshops turn into a written brand platform we both agree on.

  3. 03

    Design

    Routes explored, one direction chosen, then built out into a full system.

  4. 04

    Hand over

    Guidelines, files and a walkthrough so your team can run with it confidently.

“Sneha asked the questions nobody else had bothered to ask. We came in wanting a logo and left with a much clearer idea of the business.”

— Client name, Founder, Company

Let us talk about your brand.

Tell me a little about the project — where you are now, what you are trying to change, and roughly when you would like to start. I reply to everything within two working days.

hello@snehajain.co.uk

Prefer email? hello@snehajain.co.uk